West Pak’s Marketing Manager George Henderson shares four 2020 retail packaging trends to look for this year! From eco-friendly efforts to customization for brands, our organization's goals align with industry efforts to offer a long-lasting experience for customers in retail. Take a look below: Sustainability: Sustainable,...
Just what is "The Avo Effect" phenomenon, and how has excitement for the avocado changed over the years at PMA Fresh Summit? Things are all abuzz at Murrieta-based West Pak Avocado. The California grower, packer, and distributor of premium avocados has harnessed the excitement of...
As we wind down 2019, we look to the year ahead with great optimism. And, as the team at West Pak gears up for a new California season, the anticipation and excitement are building. Here's what our avocado family foresees for 2020: Ralph Gonzalez - Northern...
Transitioning from a mild summer into a fairly dry fall, the West Pak field team has a few tips to keep your crops at peak health and ready for the banner year ahead of us. According to Southern Field Manager Andrew Gabryszak, the trees are looking...
Heading into the final stretch before PMA Fresh Summit 2019, the sales and marketing team at West Pak Avocado is in high gear. Spearheading many of the efforts for the event is Vice President of Sales & Business Development Joe Nava, a recent hire to...
West Pak Avocado of Murrieta, California recently received the Fairtrade Mark, one of the most highly recognized and trusted ethical labels in the world. Offered by Fairtrade America, this independent sustainability certification features a predominate Fairtrade logo. If a business meets all of the organization’s rigorous...
Heading into late summer 2019, West Pak Field Managers Andy Gabryszak and Mike Harberson assess what California growers should look out for in the warmer months of August and September. Pest Control & Monitoring According to Andy, perseae mites should continue to be monitored, especially if the...
Avocados are steadily solidifying their presence in the foodservice industry. In a recent interview, Josh Estebane explains West Pak’s desire to support and provide avocados for the foodservice sector. What is your position with West Pak? Josh: I do sales and business development for West Pak...
We recently caught up with Andy Gabryszak, West Pak’s southern field manager, for a June/July 2019 cultural report and to ask what growers should know for this time of the year. Pest Control & Monitoring For the remainder of June and heading into July, Andy recommends that...
At West Pak, we strive to create an experience for our growers, customers, and consumers through our packaging, which is why we're are proud to introduce our new line of organic products. In this video, Jared Bray of Sales & Business Development shares his knowledge...