Say hello to Shannon Hill - a busy customer service representative who has been with West Pak Avocado since early 2018. She came to the company with customer interaction experience in her previous role as a bank teller. In her current position, Shannon’s responsible for...
A recent graduate from California Polytechnic San Luis Obispo with a degree in Agricultural Business, Jordan Fideler spent her summer in a 12-week sales internship at West Pak Avocado. During that time, she set out to learn about and work on all aspects of West...
Every October at West Pak, we celebrate Fair Trade month as an organization. We proudly hold the Fairtrade certification - one of the most trusted, ethical labels in the world for our fair trade avocados. This last year, Fairtrade America reported that overall avocado production...
The seed to store journey of organic avocados At West Pak, we believe in being your trusted partner for your every avocado need. In preparation for the upcoming Organic Produce Show September 15-16th, 2021, Jared Bray, our organic specialist from Sales & Business Development, shares our...
West Pak’s Avo Experts share four fresh retail ideas with smaller avocados. August is Back to School Month and is the perfect time to highlight the green goodness that avocados bring for kids and families. And what better way to do it than with West Pak’s...
Heading into the PMA Foodservice Conference and Expo, this is the perfect time to reflect on how events have transpired since Covid. Specifically how the foodservice segment has come full circle, reinventing itself for the sake of survival and coming back stronger and better in...
June is California Avocado Month, and with it comes the perfect opportunity to promote everyone’s favorite green fruit that’s proudly harvested in the golden state. According to West Pak Avocado Vice President of Sales & Business Development Joe Nava, California-grown avocados are a sought-after commodity by...
It’s official - the 2021 California avocado season is underway. At around 280 million pounds, this year’s crop volume is approximately 10 percent lower than last year. Still, with depth in California sourcing from West Pak groves and those of partner growers, the company will...
With the understanding that virtually connecting through video conference rooms is the “new normal,” West Pak Avocado’s Avo Experts pay homage to this reality in the sales team’s video titled Zooming in on Avo-Opportunities: Sales Solutions at West Pak. West Pak Avocado Senior Vice President of...
West Pak Avocado, a California-based grower, packer, and distributor of premium avocados, just released its latest Avo Effect campaign video, The Global Impact of Avocados. The sixth episode for the company's ongoing series, this video looks beyond the avocado's purpose of consumption - to the world it reaches,...