Introducing The Avo Effect - a 2020 video series that will bring to light the phenomenon the avocado has sparked within the produce industry worldwide. The videos cover West Pak’s avocado sourcing and distribution footprint along with the significant reach the avocado holds on the company’s core...
West Pak Avocado's Chief Executive Officer (CEO) Mario Pacheco is tapping his extensive experience in the fruit business to take the avocado grower and distributor to the next level. A former executive with Chiquita, Pacheco possesses an impressive track record in the produce space. His...
With a longstanding passion for the avocado industry, Vice President of Sales & Business Development Joe Nava was initially drawn to West Pak's core values, strong vertical integration, and stable infrastructure. Now, with both feet firmly planted on the ground with his new avocado family,...
A recent transplant from West Pak's field department, David Choi has landed in operations and has quickly sprouted roots as the new production manager. His primary responsibility is to ensure that his team is packing efficiently and is delivering the best possible product to West...
Please join us in welcoming Joe Nava to our avocado family. As Vice President of Sales and Business Development, Joe will work closely with Senior Vice President of Sales and Marketing Doug Meyer and his team to facilitate customer growth and new customer development. In his...
West Pak’s Marketing Manager George Henderson shares the process of receiving the American Heart Association’s (AHA) Heart-Check designation making the organization’s new bagged brands a heart-healthy staple in the retail aisle. Q: Will you tell us, which brands of West Pak currently have the AHA Heart-Check designation? George: West...
A sales and marketing professional specializing in organic produce, Jared Bray comes from a food safety, packing, and distribution management background. He demonstrates strong sales and customer service skills and comes with retail display planning and merchandising experience. How many years have you been in the...
As Sales Manager at West Pak, Heath Shoup is an energetic and hands-on leader with 15 years of operations, sourcing, distributing, and selling experience in the produce industry. He specializes in customer service, strategic planning, and team building, using his wealth of knowledge to help...
Kim Kinnavy is a motivated sales and marketing professional with over a decade of experience in new business development and strategic planning. She's highly focused on organizational management, project management, and prioritizing with a special emphasis on logistics and supply chain management. How many years have...
The face of West Pak on the East Coast, Scott Ross is the Eastern Regional Sales Manager. He brings over 30 years of retail food and produce sales and merchandising experience to the company, including 15 years working in produce category management. How many years have...