The face of West Pak on the East Coast, Scott Ross is the Eastern Regional Sales Manager. He brings over 30 years of retail food and produce sales and merchandising experience to the company, including 15 years working in produce category management. How many years have...
The mastermind behind many of West Pak's marketing efforts, George Henderson is an innovative and accomplished hands-on Creative Director with over a decade of print, web, multimedia, and corporate communications experience. How many years have you been in the produce industry? George: I’ve had the pleasure of working in...
Josh Estebane is a third generation produce industry pro with experience in wholesale, retail, and foodservice sales. He brings a fresh outlook and a youthful vibe to West Pak along with a strong background in customer service, time management, and food safety. How many years have...
Susie Rea is a highly successful bilingual sales professional with 20+ years of experience and strong produce industry relationships. She has built programs from the ground up and has in-depth industry knowledge of both the grower and the retail sides. How many years have you been...
West Pak Avocado's Senior Vice President of Sales & Marketing Doug Meyer brings 23 years of produce industry experience to the table. With a strong background in sales and sales management, marketing and product development, and quality assurance, this seasoned avo-pro proudly heads up the company's sales...
Just back from the Canadian Produce Marketing Association (CPMA) Annual Convention & Trade Show in Vancouver, West Pak Avocado is excited at the prospect of expanding distribution into the northernmost region of North America. After the first year for the avocado company to exhibit at...
Introducing AVO-opportunities – a company-wide marketing campaign to celebrate the unveiling of West Pak’s new website, video storytelling experience, and retail program. A look inside the legacy, knowledge, and innovation of the first family of avocados, the newly redesigned online presence features essential branding and company...
Introducing our new corporate video, Growing a Ripe Legacy. Welcoming you into the world of green fruit, this visual storytelling experience outlines our company’s rich heritage and the avocado’s seed-to-store journey. Watch as the first family of avocados takes you inside the heart of the West Pak organization,...
<span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"></span> Implementing the 5S System at West Pak Meet Avo Expert, Brian Byrne. As the Special Projects Manager of Operations at West Pak Avocado Inc., one of his many roles includes managing all global operations projects from...