Heading into the final stretch before PMA Fresh Summit 2019, the sales and marketing team at West Pak Avocado is high gear. Spearheading many of the efforts for the event is Vice President of Sales & Business Development Joe Nava, a recent hire to the...
Introducing The Avo Effect - a 2020 video series that will bring to light the phenomenon the avocado has sparked within the produce industry worldwide. The videos cover West Pak’s avocado sourcing and distribution footprint along with the significant reach the avocado holds on the company’s core...
West Pak Avocado of Murrieta, California recently received the Fairtrade Mark, one of the most highly recognized and trusted ethical labels in the world. Offered by Fairtrade America, this independent sustainability certification features a predominate Fairtrade logo. If a business meets all of the organization’s rigorous...
West Pak Avocado's Chief Executive Officer (CEO) Mario Pacheco is tapping his extensive experience in the fruit business to take the avocado grower and distributor to the next level. A former executive with Chiquita, Pacheco possesses an impressive track record in the produce space. His...
With a longstanding passion for the avocado industry, Vice President of Sales & Business Development Joe Nava was initially drawn to West Pak's core values, strong vertical integration, and stable infrastructure. Now, with both feet firmly planted on the ground with his new avocado family,...
A recent transplant from West Pak's field department, David Choi has landed in operations and has quickly sprouted roots as the new production manager. His primary responsibility is to ensure that his team is packing efficiently and is delivering the best possible product to West...
Heading into late summer 2019, West Pak Field Managers Andy Gabryszak and Mike Harberson assess what California growers should look out for in the warmer months of August and September. Pest Control & Monitoring According to Andy, perseae mites should continue to be monitored, especially if the...
Avocados are steadily solidifying their presence in the foodservice industry. In a recent interview, Josh Estebane explains West Pak’s desire to support and provide avocados for the foodservice sector. What is your position with West Pak? Josh: I do sales and business development for West Pak...
We recently caught up with Andy Gabryszak, West Pak’s southern field manager, for a June/July 2019 cultural report and to ask what growers should know for this time of the year. Pest Control & Monitoring For the remainder of June and heading into July, Andy recommends that...
At West Pak, we strive to create an experience for our growers, customers, and consumers through our packaging, which is why we're are proud to introduce our new line of organic products. In this video, Jared Bray of Sales & Business Development shares his knowledge...